Most Average Facial Appearance Effect

Principle

Faces closer to population averages are perceived as more attractive. • Attributed to evolution, cognitive prototypes, and facial symmetry. • Used in marketing via composite faces of target groups. • Symmetry and averageness indicate health and familiarity.

Video on this
Further Readings
https://en.wikipedia.org/wiki/Koinophilia

Continue
Reading

Highlighting

Explore

Normal Distribution

Explore

Color

Explore

Mimicry

Explore

Baby-Face Bias

Explore

Mapping

Explore