Eye tracking

Technical information documenting where and f or how long people are looking when using an interface or interacting with products

href="https://en.wikipedia.org/wiki/Exploratory_research" target="_blank" rel="noopener noreferrer">Eye tracking is the process of measuring either the point of gaze (where one is looking) or the motion of an eye relative to the head. An eye tracker is a device for measuring eye positions and eye movement.